BUILDING A BRAND WITH EXPA.

Pitching a brand new product into the construction market for Expa, a family business creating a durable, multifunctional construction panel using a new method of production. The name Expa was suggested due to the possibilities the panels created when building or renovating and the logotype was based upon a grid that referred to the product. We created horizontal and square versions to provide flexibility in use. To become visible in-store and on the construction-sites we distinguished us from the competition through colour and graphical style, visible across the complete productline. 

CLIENT
Expa Panels

AGENCY
King of Hearts

CATEGORY
Corporate identity & Branding